Welcome to the Myzone Blog

Let MYZONE Add Value to Your Personal Training Packages

Monday, 19 October 2015 by kes_nee

“Gym memberships pay the bills, personal training revenue drives profit.” This is a broad statement, but not far off the mark! A similar method is seen in the airline industry with coach and first class. Though it is worth noting that the airline industry does everything in its power to make that first class ticket worth it. Warm towels, flatter beds, ...

Published in clubs, Myzone

The Demand for Wearables is Undeniable

Tuesday, 13 October 2015 by kes_nee

A recent ACE and Innov8 Health study of fitness professionals provides additional supporting evidence for the demand, usefulness and credibility of accurate fitness wearables like MYZONE within the gym community. The study conducted gave clear insight into the opportunity that our MYZONE partner facilities possess as clubs that are able to endorse and offer fitness wearables.

Published in clubs, Myzone

Need Help with the Onboarding Process?

Monday, 12 October 2015 by kes_nee

As a HIIT gym operator, you know the work that goes into retaining members after they sign up. The first 45 days is the single most important window of opportunity when it comes to those new memberships. Members who join on impulse but never fully engage with your gym are headed for quick failure. But members who join and convert their impulse to time spent in your gym are set for a lengthy ...

Published in clubs, Myzone

Add an Innovative, Interactive System to Drive Up Sales

Tuesday, 6 October 2015 by kes_nee

“Small business 101” tells us to acknowledge that we need ‘competitive advantage’, ‘differentiators’, ‘unique selling propositions’ or simply ‘stuff the other guy doesn’t have’ to help win sales in any given 3 mile gym market. Given that wearables are the hottest consumer trend in the world right now, with a growth rate 5 times that of the smartphone growth 6 ...

Published in clubs, Myzone

The Only B2B Wearable | MYZONE

Tuesday, 29 September 2015 by kes_nee

The fitness wearable boom is 5x greater than that of the smartphone. Under Armor, Polar, Jawbone, Fitbit, Map My Fitness—they’re all great tools that many of your HIIT members already use. But how do you as a HIIT operator harness the power of the MYZONE gym heart rate monitor phenomena and use it to help grow your business?

Published in clubs, Myzone

A Gamification Inspired Wearable

Monday, 21 September 2015 by kes_nee

Now that we have thoroughly explained why investing in the best fitness wearable with an accurate heart rate monitor (more specifically the MZ-3) is an accurate and worthwhile investment when it comes to fitness trackerswe also want to tell you why it is a whole lot of fun!

Published in clubs, Myzone

Group Heart Rate Monitors Need to be Accurate

Friday, 18 September 2015 by kes_nee

Activity wearables and group heart rate monitors are booming. 10% of the North American population currently wear one—up from 5% last year. However, many of those wearables only measure movement of the wrist and not genuine exercise activity. They give you easy credit for blow drying your hair or sending emails! Since when is the effort that goes into ...

Published in clubs, Myzone

Wearable Tech is Impacting the Fitness Industry

Tuesday, 15 September 2015 by kes_nee

Weight Watchers built a $2 Billion company using a simple points system to motivate good behavior. But when technology arrived it  introduced a better and cheaper way to both track nutrition and leverage the use of points. Weight Watchers couldn’t keep up with the rapid growth in the fitness-tech world and lost over 50% of their net profit margin in what ...

Published in clubs, Myzone