Bournemouth 7s partners with Myzone

2 min read
Tuesday, 2 May 2023

Bournemouth 7s, the world’s largest sport and music festival, partners with Myzone

Myzone, the innovative fitness technology company, is proud to announce its partnership with the world’s largest sport and music festival, Bournemouth 7s, for the May annual event.

Myzone's advanced heart rate technology is used by sports teams worldwide for training and competitions. Making it the perfect partner for Bournemouth 7s, which brings together hundreds of competitive sports teams from across the country.

With expertise in delivering unique experiential fitness experiences, Myzone will bring interactive screens to the weekend setup. Adding the additional dimension of 'effort visibility' to the event experience, upping motivation and the competitive element.

Throughout the May bank holiday weekend, attendees can try the wearables for free and purchase devices at discounted rates. In addition, every belt purchase will also be an entry into the Myzone prize draw for £2500 - all details here.

“We’re proud to get more people moving at the world’s largest sport and music festival as its digital partner this year,” explains David Stalker, Myzone CEO of EMEA. “With MZ-Switches available for trial and display screens across the site, more people can accurately monitor their effort in real-time and have every effort rewarded.

“Inclusive partnerships that celebrate effort ensure that iconic events such as this raise fitness standards and offer more health benefits to more people. Whether it’s the thousands of attendees and supporters or the hundreds of teams and participants across seven sports, this is what community is all about.”

Bournemouth 7s is one of the UK's most prominent sports festivals, attracting thousands of attendees nationwide. This year's event is selling out in record time. With the interactive inclusion of Myzone, the event, particularly the fitness games element, is set to be the most engaging it's ever been.

“We’re delighted that Myzone will join us as an Official Event Partner this year. With a huge uptake from teams for our Fitness Games event, which is being powered by E-Motion Fitness Hub, we can’t wait for our athletes to immerse themselves in the full experience of Bournemouth 7s Festival. It’s fantastic to have the addition of Myzone this year”, explains Paul Ashurst, Managing Director of Bournemouth 7s Festival.

“We are looking forward to the Myzone team providing screens for our athletes to monitor their effort and to keep an eye on the leader board. It’s also an incredible perk for our competitors to be able to trial the MZ-Switches to experience the benefits of the product first hand.”

For more information on Myzone and its partnership with Bournemouth 7s, please visit

About Bournemouth 7s: Bournemouth 7s Festival is the World’s Largest Sports and Music Festival. By day, over 400 Rugby, Netball, Dodgeball, Fitness Games, Cheerleading, Hockey & 3x3 Basketball teams compete across a range of elite and social tournaments. By night the festival offers 12 beautifully themed festival arenas with a truly unique festival atmosphere inspired by a dynamic and loyal audience. With an array of live bands and DJs playing everything from cheesy pop to garage and bassline, there really is something for everyone at Bournemouth 7s Festival. Learn more here. 

Want to learn more about how Myzone is working with sports teams? Please see here. 

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